Facebook Wins 968 Million Daily Active Users
Facebook has just announced the company's financial statements for the second quarter of 2015. In this period the performance of Facebook is considered very satisfactory and is able to approach the analysts' expectations.
According to the Business Insider website reported on Friday (07/31/2015), Facebook successfully recorded 968 million daily active users. Approximately 164 million of which came from the United States and Canada.
The majority of analysts themselves previously predicted Facebook could reach 970 million daily active users.
Facebook's success is highly inversely proportional to keterpurukkan Twitter in the same period this year. Twitter only able to add 2 million monthly active users from 32 million to 34 million users.
Compete with Google in the digital advertising market
Analyst Gene Munster of Piper Jaffray Financial Institutions outlines that currently is going on 'war' between Facebook and Google in video-based digital advertising market.
"Facebook is slowly grabbing the attention of advertisers than Google which of course have an opportunity in the video" he said.
According to data from Munster, digital clans Google views 8 billion times a day via YouTube. While Facebook reported that the number of video viewers they rose from about 1 billion to 4 billion per day.
"So this mystery about what is happening in the video between Facebook, and Google, but ultimately facebook and Google at the same profit" Munster said.
According to the Business Insider website reported on Friday (07/31/2015), Facebook successfully recorded 968 million daily active users. Approximately 164 million of which came from the United States and Canada.
The majority of analysts themselves previously predicted Facebook could reach 970 million daily active users.
Facebook's success is highly inversely proportional to keterpurukkan Twitter in the same period this year. Twitter only able to add 2 million monthly active users from 32 million to 34 million users.
Compete with Google in the digital advertising market
Analyst Gene Munster of Piper Jaffray Financial Institutions outlines that currently is going on 'war' between Facebook and Google in video-based digital advertising market.
"Facebook is slowly grabbing the attention of advertisers than Google which of course have an opportunity in the video" he said.
According to data from Munster, digital clans Google views 8 billion times a day via YouTube. While Facebook reported that the number of video viewers they rose from about 1 billion to 4 billion per day.
"So this mystery about what is happening in the video between Facebook, and Google, but ultimately facebook and Google at the same profit" Munster said.
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